Denny&#x27;s

Denny's is a casual dining franchise known for its 24/7 availability and a menu featuring breakfast, lunch, and dinner options, providing a wide range of classic American comfort food.

KEY FRANCHISE STATS

All you need to know about this franchise in a snapshot

Initial investment

$305,000

$2,327,000

Initial franchise fee

$30,000

Royalty fee

4.5% to 7%

Advertising fee

3% to 3.25%

Revenue (AUV)

vs.

for

franchises

Operating Profit

vs.

for

franchises

Franchised units

1412

-4%

(

-54

)

-4%

(

-54

)

vs. 2 years ago

Company-owned units

Total units

1477

UNITS

This is how many units the franchise has in total

Franchised units

Company-owned units

Total units

2023

1412

1477

1428

1493

1466

1532

PROFITABILITY

Find how profitable this franchise is vs. industry benchmarks

Denny's

Food & Beverage

franchises

franchises

Revenue

- COGS

Gross Profit

- Labor costs

- Other costs

Operating Profit

Sales : Investment ratio

Investment Payback

Franchise Disclosure Document

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COMPETITORS OF

Denny's

Franchise

1412

-4%

No growth

$30,000

$305,000

$2,327,000

Undisclosed

n.a.

$50,000

$783,000

$2,010,000

Undisclosed

-26%

$40,000

$425,000

$1,685,000

Undisclosed

-17%

$40,000

$1,099,000

$2,745,000

Undisclosed

147

$60,000

$483,000

$1,666,000

Undisclosed

n.a.

$35,000

$594,000

$1,791,000

Undisclosed

642

$25,000 to $50,000

$124,000

$2,138,000

Undisclosed

-12%

$40,000

$450,000

$860,000

Undisclosed

189

-14%

$40,000

$1,184,000

$3,290,000

Undisclosed

1658

$50,000

$381,000

$4,376,000

Undisclosed

242

-15%