Wahlburgers

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Founded

2014

Started franchising

2014

Industry
Food & Beverage
franchises
Sub industry
Burger
franchises

Wahlburgers is a burger restaurant chain founded by the Wahlberg brothers, offering a variety of gourmet burgers, sandwiches, and salads, along with specialty cocktails and shakes.

KEY FRANCHISE STATS

All you need to know about this franchise in a snapshot

Initial investment

?

$1,140,000
 - 
$2,755,000

Initial franchise fee

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$40,000

Royalty fee

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6.00%

Advertising fee

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1.00%

Revenue (AUV)

?

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Undisclosed

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Burger
franchises

Operating Profit

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Undisclosed

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Burger
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Sales : Investment ratio

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Investment Payback

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Franchised units

?

106

+
43%
(
32
)
43%
(
32
)

vs. 2 years ago

Company-owned units

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4

Total units

?

110

UNITS

This is how many units the franchise has in total

Franchised units
Company-owned units
Total units

2024

106

4

110

92

5

97

74

5

79

PROFITABILITY

Find how profitable this franchise is vs. industry benchmarks

Wahlburgers
Food & Beverage
franchises
Burger
franchises

Operating Profit

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Undisclosed

Franchise Disclosure Document

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Franchise fees
Total investment

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Revenue (AUV)

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Gross margin

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Operating profit

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Sales : Investment Ratio

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Investment Payback (ROI)

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